WHY EVENTS MATTER
Getting Real Value From Travel Trade Events
Trade Shows Need Preparation
WTM London and other trade shows are busy and expensive. Pre-booked meetings with the right buyers, a clear message and a plan for the stand make the difference between cost and return.
Follow-Up Is Where Deals Are Won
Most of the value of an event comes afterwards. A disciplined follow-up plan turns business cards and conversations into contracts and bookings.
FAM Trips Build Real Sellers
Agents and product managers sell what they have experienced. Well-planned familiarisation trips with the right guests create lasting advocates for your product.
Groups and Incentives Open New Revenue
Group, incentive and conference business brings different buyers and booking patterns. Reaching them needs the right introductions and a tailored proposal.
WHAT’S INCLUDED
Our Events & MICE Services
Event Planning & Content
Event strategy, invitations, presentations and materials, planned around your objectives and the buyers you need to meet.
Roadshows, Training & FAM Trips
UK roadshows and agent training events, plus familiarisation trips with carefully selected agents, product managers and media.
Trade Show Support & PR
Meeting schedules, stand support and media opportunities at WTM London and other industry events, with structured follow-up.
WHAT WE ORGANISE
Events, FAM Trips, Incentives & Conferences
Trade Events & Roadshows
Trade show meetings, UK roadshows, agent evenings and training events that connect your team with buyers.
FAM Trips
Familiarisation trips for agents, product managers and media, from guest selection to itinerary and follow-up.
Incentives & Groups
Introductions and proposals for incentive and group travel buyers looking for new destinations and experiences.
Conferences & Meetings
Support for conferences and meetings, connecting venues, hotels and destinations with organisers and the right UK partners.
RELEVANT EXPERIENCE
Raising a Caribbean DMC’s Profile at Travel Shows
We gave a well-established Caribbean incoming operator and DMC a more structured approach to trade events, with pre-planned meetings, stronger visibility and disciplined follow-up. Read the case study.
“Abraham brought valuable insights and connections that helped drive awareness and strategic growth in the UK market.”
Slavka G, Partnerships Manager, Reed Mackay
PLANNING AN EVENT?
Talk to Us About Your Event
Tell us about your event, trip or group and the UK partners you want to reach. We will give you an honest view of your potential in the UK market and how we could help. Talk to our UK travel trade team.
EVENTS & MICE
Frequently Asked Questions
How do you charge?
We work on monthly retainers with a minimum term, commission-based arrangements, or project fees for specific events, roadshows or FAM trips. We recommend the model that best fits your goals and budget.
Can you support us at WTM London?
Yes. We help suppliers plan WTM London, arrange meetings with the right buyers, support on the stand and manage the follow-up afterwards.
Do you organise FAM trips?
Yes. We help select the right agents, product managers or media, plan the itinerary with you and follow up with every guest afterwards.
Do you work on incentives, groups and conferences?
Yes. Alongside travel trade events, we help connect hotels, venues and destinations with incentive, group and conference business.
YOUR UK EVENTS PARTNER
Events Support for Every Region
Globalisto represents travel brands and destinations from around the world. See how we help suppliers from North America, South America, Spain and the Caribbean, Southeast Asia, the Middle East and Africa grow with the UK travel trade.
Related services: hotel representation, tourism board representation, DMC representation and travel trade sales and marketing.